Peckwater Brands acquires competitor Eatclever

Customer loyalty is an essential component of any successful restaurant franchise business. 

Food delivery is a great way for restaurants (and other food establishments) to generate more income. But is running delivery services for food too much hassle when you’re already managing a restaurant?

A virtual kitchen (also known as a virtual brand) is a restaurant that’s only available on delivery platforms such as Just Eat, Uber Eats and Deliveroo. No bricks-and-mortar restaurant, all you need is a commercial kitchen to produce the food and you can start delivering to customers.